You work a 13 hour day with no lunch break and a take-away dinner.
You’re at it until 2am on a Saturday because you just need to finish that last piece of the puzzle – a puzzle that always has a new piece that needs fitting.
You’re emailing, texting, arranging, re-arranging in bed, at the dinner table, at the game, in the goddam bathroom.
You love the hustle.
Does it love you back?
Does it embrace you after a long day, cradle you in its arms, stroke your head and say ‘sleep now, you hustled well my child.’
Well, does it?
Because it should.
It should bring you to life every day, make you sparkle with the electricity you create talking about and executing the one – or many – things that excite you most.
So this is the hustle – but what do you flow for?
What do you beg and borrow – but never steal for?
What do you move and shake – but never break for?
This is the romance of the grindstone, the allure of the elbow grease.
Why do you do it? Who is it for? Is it for you? For your ego? For your pleasure? For your pain? For your haters, your lovers, your bank account, your legacy?
Maybe it’s for all of these reasons. Maybe it’s for none of them.
Maybe today you’re the ship(wreck) and tomorrow you’re the iceberg and some days you’re both at the same time.
Because the grind never stops. The hustle never sleeps. The crusade for greatness never ends.
And if you call yourself an entrepreneur but you can’t face the reality that it could all be for nothing tomorrow.. Maybe this life isn’t for you?
I am not an entrepreneur
I would never claim such a title for myself. I’m no GaryVee. I work a stable job, with a salary, super and bonuses. I’m what some might call the anti-entrepreneur. Not because I’m opposed to the grind – quite the contrary, I love it, the flavour of hustle that I apply in my work and in my writing is just as real as anyone else. But because I get good sleep, I meditate and I have days off and manage to be productive during 9-5, some would call me a liar – especially someone like Mr Vaynerchuk! So, no I am not an entrepreneur. But. I am humbled enough to be surrounded by them. By people who live this experience, who do something that they can’t guarantee will work, but cause they just believe it so fucking much, they do it anyway. And somehow, it always works out in some shape or form, however maligned from the original vision they might have had. Because that’s the spirit of an entrepreneur.